Welcome to Blackthorn - A Secret Society of Wine, Ritual and Rebellion
Wine isn't about memorizing regions or swirling just right. It's about joy, senses and making your own rules. At Blackthorn, we help you reclaim your wine life with ritual, mystery and a little bit of magic.
Whether you're here for the wine, the lore or the monthly rituals, you're officially invited in.
What is Blackthorn?
Wine was never meant to be pretentious. At Blackthorn we strip away the snobbery and bring you back to the heart of drinking: joy, rebellion and connection.
Think of us a secret society hidden inside a wine shop. One part ritual, one part revelry and a whole lot of delicious bottles. Whether you're here for our Ritual Box, a mysterious Blind Date with a Bottle or just to sip along with our Renegade podcast, you're stepping into a world where wine is anything but ordinary.
Blackthorn is for you if:
You've ever felt out of place at a wine tasting
You're sick of wine being explained like an exam
You're curious, playful and just witchy enough
You've been craving a place where wine is about connection, not competition.
The Ritual Box
More than a wine subscription. It’s a monthly initiation.
Handpicked bottles chosen for flavor and story, paired with seasonal context, serving notes, and small rituals to make opening a bottle feel like an occasion—not a chore.
Curated wines from makers we believe in
Seasonal drinking notes & simple pairings
A vibe-forward, rule-free approach (always)
Choose Your Own Path:
Ritual Mail
The Cellar
Tarot x Wine Guide
Renegade Podcast
Drink With The Seasons
Each month we choose a theme, blending wine education, ritual and seasonal drinking. Inside each theme you'll find:
A Seasonal Drinking. Guide
Field Guide Articles to deepen your wine knowledge
Podcast Episodes tied to the theme
Ritual + Libation Posts from our Blackthorn Characters
Special discounts revealed only through our mailing list password clues